Tenders and proposals are essential to competing for valuable contracts, but many organisations struggle to produce responses that consistently win the best work. The challenge lies in following a strict document structure and meeting mandatory requirements while delivering a compelling narrative that persuades evaluators that your organisation is the right choice.
Crafting winning tenders and proposals Read More »
Style guides are essential for businesses, providing clear writing guidelines for consistency and clarity across internal and external communications. By outlining preferences for things like capitalisation, formatting and tone of voice, style guides help writers and editors create consistent content, streamline the content creation process by removing guesswork and strengthen brand identity.
Why you need a ‘living’ style guide Read More »
Every visual element in your content tells a story, but not everyone experiences that story the same way. Alt text ensures your visual content reaches everyone.
Alt text: Making images accessible for everyone Read More »
The humble hyphen might just be a tiny stroke on a page, but it has the power to change the meaning of a sentence depending on its placement. Here’s a primer on when you should (and shouldn’t) hyphenate words.
To hyphenate or not to hyphenate? Read More »
Trust has always been an essential part of business success. However, with customers now having access to more information and exercising more choice than ever, earning and maintaining trust is even more critical. A strong content strategy can help you achieve this.
The importance of writing for building trust Read More »
The best compliance reports demonstrate accountability and create a compelling narrative for readers. Don’t be afraid to showcase your organisation’s personality and creativity.
Crafting an award-winning annual report Read More »
Subject–verb agreement is a grammatical stumbling block that even seasoned writers sometimes struggle to get right. Our editors address the most common errors.
Subject–verb agreement made easy Read More »
Cut to the chase. Get to the point. Spit it out. Less is more. Keep it simple. Doing more with less is such a universal idea it comes with a whole set of dedicated idioms. It’s also a powerful tool for writers who want – and need – to communicate effectively.
Tips for saying more with less Read More »
Using capitalisation strategically and sparingly helps to make your business communications professional, accessible and easy to read, so it’s worth the effort to get it right.
Capitalise with care Read More »
Reconciliation Action Plans are designed to increase cross-cultural awareness and create employment and business opportunities for Aboriginal and Torres Strait Islander peoples. If your organisation is considering joining the thousands that have created a RAP, here’s how to go about it.
Does your organisation have a Reconciliation Action Plan? Read More »
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