Nothing beats media coverage in amplifying your content marketing and thought leadership, and generally building your brand. And a key tool for winning media coverage is the humble media release – which these days might be a conventional document, an email, a social... 
Q: May I run a quick sanity check with you please? A student asks whether it’s always necessary to use a comma when you use ‘but’ to turn a sentence. For example: John is generally a quiet boy, but he occasionally pipes up if anybody provokes him. My understanding is... 
Writing, designing and delivering an annual report isn’t for the faint-hearted, but it can come with significant rewards. A job well done will not only earn you kudos from your bosses and the board, but it can also earn you and your organisation a national or... 
While people used to think of LinkedIn primarily as a recruitment tool, it’s also become an indispensable vehicle for content marketing. When sharing content through organic social media channels, business-to-business (B2B) marketers are more likely to use LinkedIn... 
So, you’ve decided to start a business podcast. And it’s no wonder – last year Deloitte released a study stating that more than 1.6 million Australians are now actively downloading and consuming podcast content. Even more staggering is data released by Edison Research... 
Q: I read your ‘To hyphenate or not to hyphenate’ blog and noticed that the information relating to the hyphenation of compounds involving comparative and superlative adjectives does not appear to agree with other references, including the Chicago Manual of Style... 
