Facebook Journalism Project

Event summary for social media giant

The social network commissioned Editor Group to cover the social platform’s Australia and New Zealand Accelerator event.
Case Study

Project overview

The Facebook Journalism Project’s Local News Accelerator is a three-month program aimed at addressing specific business challenges facing the news industry. Accelerator programs bring news organisations together to innovate, learn from one another and collaboratively develop strategies to improve their business on and off Facebook.

In late 2019, the Facebook Journalism Project commissioned Editor Group to attend and recap the recent Australia and New Zealand Accelerator, which focused on strategies news organisations could use to drive reader revenue.

Solution delivered

We attended the Accelerator at Facebook’s Sydney headquarters and worked with a videographer to interview six participating publishers. We took the key lessons they had learned from the program, as well as some of their biggest wins, and wove these stories into an engaging, data-packed event recap for the Facebook Journalism Project’s media room.

Australian and Kiwi Publishers Grow Reader Revenue With the Facebook Accelerator

More case studies

Case study
Collinson, a global leader in traveller experiences and customer engagement, commissioned Editor Group to create an in-depth report analysing what today’s Asia Pacific consumers expect from brands and companies.
Case study
The Attorney-General’s Department asked Editor Group to help edit and proofread the 12-volume, 750,000-word final report of the Royal Commission into Violence, Abuse, Neglect and Exploitation of People with Disability.
Case study
Every year, this multinational company generates hundreds of case studies describing how customers are using its technologies and the benefits they have gained.
Case study
The report outlined the City’s response to the climate emergency and established its goals and actions for reducing emissions.
Case study
Editor Group was commissioned to review a report on the Australian Government’s $1.67 billion investment into boosting cyber security.
Scroll to Top
Editor Group

The right words to help you grow sales, deliver messages and meet your compliance needs.