Brochures – in print or PDF form – remain valuable assets in your marketing toolkit. So, what are the critical steps to writing a great brochure, and what should it contain for the best results?
Why clear, concise brochure writing is still vital for marketing success Read More »
The trick to getting the most out of generative AI tools lies in learning to write prompts that elicit relevant, appropriate responses.
Writing generative AI prompts: A guide for aspiring whisperers Read More »
Sydney Writers’ Festival is one of Australia’s biggest and most exciting literary events, and as always Editor Group was thrilled to sponsor (and attend) the week-long celebration of writing and ideas.
That’s a wrap: Celebrating the Sydney Writers’ Festival 2024 Read More »
Subject–verb agreement is a grammatical stumbling block that even seasoned writers sometimes struggle to get right. Our editors address the most common errors.
What is subject–verb agreement? A simple guide to getting it right Read More »
Organisations must consider how they write and present content for different generations – both as customers and employees – to establish trust.
How to write for different generations Read More »
To be compeitive and relevant in the fast-paced social media environment, you need a good strategy. Here are some strategies and tactics for writing social posts that hit the mark.
#Socialmediawriting: 10 tips for capturing attention Read More »
Good thought leadership blogs and articles can demonstrate your value to potential customers, attract talent, build trust and reshape agendas. Here is our advice on creating articles that land with your audience.
How to write blogs that engage and inspire Read More »
Our team has a bumper list of reading suggestions for you this holiday season. Whether you’re looking for something light or thought-provoking, fiction or non-fiction, there’s something for you.
Holiday reading guide 2023 Read More »
Using capitalisation strategically and sparingly helps to make your business communications professional, accessible and easy to read, so it’s worth the effort to get it right.
Capitalise with care Read More »
By serving many of the world’s most successful and innovative companies, government agencies and think tanks, we’ve truly learnt something new every day.
Editor Group celebrates 25 years Read More »
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