Prime Capital

Finance articles for leading lender

Project overview

Prime Capital is a leading provider of property finance in Australia and has settled more than $2 billion of loans for small businesses. The firm publishes timely articles for clients and mortgage brokers that highlight developments in the property and financial services markets, and the broader Australian economy.

Solution delivered

Editor Group has helped Prime Capital produce fortnightly articles for its website since 2015. After consulting with Prime Capital, our writers identify the key topics and emerging trends most likely to interest the company’s professional client base.

We draw on resources such as research from government and financial institutions, as well as subject matter experts and thought leaders, to create informative and engaging articles. Text is supplemented with charts and infographics. Topics have ranged from property prices, interest rates and debt levels to broader themes such as trade issues, government budgets and the banking system.

“Editor Group’s articles tick all our boxes. Its top-notch research and writing capabilities have given our clients and broker partners an excellent source of news and information.”
“We really value how Editor Group has consistently provided us with great content.” Paul Scanlon

Chief Executive Officer, Prime capital

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